About TUI AG
TUI AG, together with its subsidiaries, provides tourism services worldwide. The company operates through multiple brands and channels to deliver diverse travel experiences.
Key Business Segments
- Hotels & Resorts: Operates under brands including Mora, Royalton, Riu, Robinson, TUI Blue, TUI Magic Life, Atlantica, Grupotel, Iberotel, Akra, TUI Suneo, and AQI.
- Cruise Lines: Manages cruise services under the Mein Schiff, Hapag-Lloyd Cruises, and Marella brands.
- Travel Experiences: Offers an online marketplace for tours, activities, and unique travel experiences.
- Aviation: Operates aircraft to support its travel services.
Distribution Channels
The company distributes its services through:
- Direct-to-customer platforms
- Third-party partnerships (online travel agents and tour operators)
- Airline markets
Corporate Background
Founded in 1968 and headquartered in Hanover, Germany, TUI AG was formerly known as Preussag AG before rebranding in June 2002.