Israel
About Strauss Group Ltd.
Strauss Group Ltd., along with its subsidiaries, is a global leader in developing, manufacturing, and distributing a diverse range of food and beverage products. Headquartered in Petah Tikva, Israel, the company operates across multiple international markets, including North America, Brazil, Europe, and beyond.
Business Segments
The company is organized into six key segments:
- Health & Wellness
- Fun & Indulgence
- Israel Coffee
- International Coffee
- International Dips & Spreads
- Strauss Water
Product Portfolio
Strauss Group offers a wide variety of products, including:
- Dairy and plant-based alternatives (yogurts, cheeses, flavored milk, desserts)
- Healthy snacks (cereal bars, granola, fresh pasta, chilled salads)
- Sweet and savory spreads (honey, olive oil, fruit preserves, margarine)
- Confectionery (chocolate, candies, wafers, chewing gum)
- Coffee and beverages (roasted beans, drink powders, soft drinks)
- Water solutions (purification systems, carbonation, coffee machines)
Brands and History
The company markets its products under multiple well-known brands. Originally established in 1933 as Strauss-Elite Ltd., it rebranded to Strauss Group Ltd. in 2007. Today, it operates as a subsidiary of Strauss Holdings Ltd.
