About The Interpublic Group of Companies, Inc.
The Interpublic Group of Companies, Inc. (IPG) is a global leader in advertising and marketing services, headquartered in New York, New York. Founded in 1902, the company operates across three core business segments, delivering innovative solutions to clients worldwide.
Business Segments
- Media, Data & Engagement Solutions: Offers media and communications services, digital products, advertising technology, e-commerce, data analytics, and strategic consulting. Key brands include IPG Mediabrands, UM, Initiative, Kinesso, Acxiom, Huge, MRM, and R/GA.
- Integrated Advertising & Creativity Led Solutions: Provides advertising, brand identity, and strategic consulting services under renowned brands such as FCB, IPG Health, McCann Worldgroup, and MullenLowe Group.
- Specialized Communications & Experiential Solutions: Focuses on public relations, live events, sports and entertainment marketing, and strategic consulting. Leading brands in this segment include IPG DXTRA Health, The Weber Shandwick Collective, Golin, Jack Morton, Momentum, and Octagon.
Company History
Originally known as McCann-Erickson Incorporated, the company rebranded to The Interpublic Group of Companies, Inc. in January 1961. With over a century of experience, IPG continues to drive innovation in the advertising and marketing industry.