Baidu, Inc. Overview
Baidu, Inc. is a leading provider of online marketing and non-marketing value-added services through its internet platform in China. The company operates primarily in two segments: Baidu Core and iQIYI.
Business Segments
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Baidu Core - Offers search-based, feed-based, and other online marketing services, cloud solutions, and AI-driven products. Key offerings include:
- Baidu App – A mobile platform for search, feed, and content services.
- Haokan – A short video platform for user-generated and professional content.
- Knowledge & Information Products – Including Baidu Wiki, Baidu Knows, Baidu Experience, and Baidu Post.
- AI & Autonomous Solutions – Featuring ERNIE Bot, Apollo Go, DuerOS, Baidu Maps, and AI chips.
- iQIYI – Operates an online entertainment video platform with original, professionally produced, and user-generated content.
Company Background
Founded in 2000, Baidu is headquartered in Beijing, China, and continues to be a dominant force in China's internet and AI sectors.